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館藏「旅遊學」專題圖書展


旅遊學是研究人類社會的旅遊活動和旅遊業活動的產生、發展、結構及其相關的各種關係矛盾運動規律和影響的學科。同時旅遊學既是交叉科學也是綜合科學,其已經衍生出旅遊地理學、旅遊經濟學、旅遊開發與規劃學、旅遊心理學、旅遊社會學、旅遊管理學、旅遊環境學、旅遊史學、旅遊科技等學科。

為更好地讓讀者了解館藏旅遊學專題圖書,我們精選出本館所收藏的相關圖書36本進行展示,並提供每種書的索書號,以方便您借閱利用。

 

《旅遊區規劃與設計手冊》

作者:張華慧

出版:武漢市:華中科技大學出版社,2014。

《旅遊區規劃與設計手冊》收錄了近30個旅遊區規劃與設計的成功案例,每一個案例均配有詳細的設計說明、設計圖紙和實景圖、效果圖,讓讀者全方位瞭解規劃設計方案。本書能夠為讀者帶來設計的靈感,提供給讀者一些成功的設計經驗,是難得的一本有關旅遊區規劃與設計的圖書。

索書號:SB472 .L89 2014  (大尺寸圖書)

 

《國際旅遊服務貿易》

作者:崔瑋;徐懷禮;梁瑞;田園

出版:北京市:對外經濟貿易大學出版社,2015。

崔瑋主編的《國際旅遊服務貿易》的特點:一是 現實性強,目前出版的關於國際旅遊服務貿易的教材 極少,本書在一定程度上填補了這一空白;二是系統 性強,全面講授了國際旅遊服務貿易的理論、政策、 規則、產業基礎、發展現狀等;三是內容新,教材中 體現了國際旅遊服務貿易的*新發展動態,以及新 的統計資料;四是可讀性強,每一章都包含引導案例 、課後習題及實際訓練,內容的可讀性和趣味性強。

索書號:G155.A1 .C85 2015

English for hospitality & tourism

Authors:  Chen, Ying-huei., Tu, Alisa. and McCaffery, Joel.

ESP(English for Specific Purposes)系列叢書中的觀光英文是以「觀光旅遊」為出發點,針對觀光產業中可能遇到的實際情況而編寫。主題涵蓋從「找與觀光產業相關工作」到「國際旅遊」與「旅遊住宿」,各單元主題皆貼近出國旅遊、觀光時可能遇到的實際情境,設計出實用且活潑的聽、說、讀、寫教材內容。各單元皆包含了課前練習,讓學習者能較快速地了解並融入各課內容。利用模擬實況的對話讓學習者進一步認識課程內容,並根據TOEIC(多益)字彙挑選與主題相關之詞彙並撰寫例句以利學習者學習。

索書號:PE1116.R47 .C44 2011

PE1116.R47 .C44 2011 v.1

PE1116.R47 .C44 2011 v.2

《國際旅遊及客源地概論》

作者:周宜君

出版:北京市 :北京大學出版社,2015。

本書不同於以往的同類教材,而是以「概論」取代了「概況」,在國際旅遊的大背景下,重點選擇了目前我國入境旅遊的重點市場,通過國情概論、專題討論、旅遊業新論等板塊,突出知識的邏輯性和應用性。

索書號:G155.A1 .G865 2015

《旅行業經營管理:實務與理論》

作者:吳偉德;謝世宗

出版:新北市:新文京開發出版股份有限公司,2016。

作者以多年積累的實務經驗及教學心得,從實務與理論兩個層面講述旅行業經營管理,是大專觀光旅遊科系相關課程教材,也十分適合業內人士以及有志投入此行業的菁英閱讀。本書著重於精闢之重點分析,捨棄長篇大論的撰寫方式,以淺顯易懂的文句,輕鬆釋義專業用語,閱讀起來更能以廣義之理解達到順暢吸收的功效。

索書號:G154 .W89 2016

Handbook of tourism and quality-of-life research : enhancing the lives of tourists and residents of host communities

Editors: Uysal, Muzaffer, Perdue, Richard R. and Sirgy, M. Joseph.

Publisher: New York :Springer, [2012].

This handbook is the first state of the art reference book in the field. This handbook brings together much of the current research on the topic to help academic researchers further develop their future research programs and practitioners to use well-being performance measures to aid in their decision making

Covers much of the Quality of Life Research in relation to travellers and tourists and host communities.

Call Number: G155.A1 .H3633 2012

《觀光資源實務與理論》

作者:吳偉德

出版:新北市 :新文京開發出版股份有限公司,2015。

全書先從觀光資源的理論與實務談起,進而在世界遺產處著墨,後依序從臺灣,並擴及五大洲與中國大陸的觀光資源作為陳述要點。第一章與第二章論述觀光資源的理論與實務,接著以世界遺產展開序幕。緊接著第三章開始,以瞭解臺灣觀光資源為第一站,作者分章詳述現今臺灣所擁有的觀光資源,以及在地觀光產業的發展性。此外,現今綠色環保概念受到全球的重視,作者在第六章講述如何選擇低碳旅遊,以及臺灣對於環保生態資源的重視和政府為了維護生態環境的規劃,讓我們能愉快旅遊的同時也愛地球。

索書號:G155.A1 .W89 2015

《觀光學實務與理論》

作者:吳偉德

出版:新北市 :新文京開發出版股份有限公司,2014。

本書對觀光產業之介紹與論述深淺適中,能讓初學者輕鬆讀懂,掌握產業之情境。全書分為實務篇與理論篇兩大分類,包含了觀光核心餐旅業(餐廳、旅館)、基礎運輸業(陸、海、空交通工具)、觀光政策、觀光媒介者旅行業、觀光經濟體、觀光重要指標概述等,並收錄臺灣近年來觀光重要數據等資料。皆為初、中階讀者應當了解,並做為進階瞭解此一產業之跳板。

索書號:G155.A1 .W89 2014

Handbook of research on innovation in tourism industries

Editors: Alsos, Gry Agnete., Eide, Dorthe. Madsen and Einar Lier.

Publisher: Cheltenham: Edward Elgar, [2014].

The tourism sector – already one of the fastest growing industries in the world – is currently undergoing extensive change thanks to strong market growth and a transition to more experience-based products. The capacity for firms to innovate and adapt to market developments is crucial to their success, but research-based knowledge on innovation strategies in tourism remains scarce. This pioneering Handbook offers timely, original research on innovation within the tourism industry from a number of interdisciplinary and global perspectives .

Call Number: G155.A1 .H364 2014

Understanding tourism : a critical introduction

Authors: Hannam, Kevin. and Knox, Dan.

Publisher: Los Angeles: SAGE, 2010.

Understanding Tourism introduces tourism students to concepts drawn from critical theory, cultural studies and the social sciences. It does so with a light and readable touch, highlighting the ideas that underlie contemporary critical tourism studies in a practical and engaging way.

Specifically, the authors examine how post-structuralist thought has led to a re-imagining of power relationships and the ways in which they are central to the production and consumption of tourism experiences.

Call Number: G155.A1 .H366 2010

Guide to best practices in tourism and destination management

Author: Harrill, Rich.

Publisher: [Columbia, S.C.]: Institute for Tourism Research, University of South Carolina School of Hotel, Restaurant & Tourism Management, [c2005].

It’s collection of destination-only case studies is still relevant today. The case studies profile DMOs of various types, from traditional CVBs, to state and regional DMOs, describing best practices in the areas of research, funding, professional development, information dissemination, advocacy and Web marketing (which is perhaps the least relevant in this rapidly changing space.) The best practices cited provide models that can be easily adapted by organizations planning or implementing tourism growth programs for their destinations.

Call Number: G155.A1 .H368 2005

 

 

Marketing tourism destinations : a strategic planning approach

Authors: Heath, Ernie, Wall, Geoffrey

Publisher: New York :Wiley, c1992.

The global significance of tourism as an economic, environmental, and social force has never been greater. Modern methods of transportation enable growing numbers of people to travel to almost any area of the world; in the developed world, travel is now regarded as a right, rather than a privilege.

Call Number: G155.A1 .H4 1992

Tourism crises: causes, consequences and management

Author: Henderson, Joan C.

Publisher: Burlington, MA: Butterworth-Heinemann, c2007.

In a world of increasing uncertainty it is vital that managers within the tourism industry are equipped with superior decision making skills and expertise necessary to deal with crisis conditions.

Tourism Crises provides an effective synthesis of crisis management and tourism research with a solid theoretical foundation. It examines the principles and practices of crisis management within the context of tourism as a multi-sector industry.

Call Number: G155.A1 .H418 2007

《旅遊影響導論》

作者:林越英

出版:北京市:旅遊教育出版社,2016。

旅遊影響是旅遊學研究中的重要組成內容,屬於旅遊學科中兼有基礎研究與實際操作的部分。《旅遊影響導論》內容包括以下10個方面:旅遊影響概說、旅遊影響系統與旅遊影響機制、旅遊的經濟影響、旅遊的社會影響、旅遊的文化影響、旅遊的環境影響、旅遊的政治影響、旅遊影響評價、旅遊影響調控和旅遊容量及其調控。

索書號:G155.A1 .L566 2016

《觀光地理》

作者:林孟龍

出版:新北市:新文京開發,2016。

近年來,世界各國紛紛重視觀光旅遊產業,投注資金、開發旅遊地、興建或翻新國際機場、新增航線、簡化出入境手續等各種措施,極力推動觀光旅遊產業;顯見觀光旅遊產業已成為世界各國國家經濟的重要產業之一。

觀光旅遊產業亦受到我國政府的重視,除2009年初列入六大新興產業之一(生物科技、觀光旅遊、綠色能源、醫療照護、精緻農業、文化創意),2016年5月20日行政院長林全的施政方針報告裡,亦說明政府將大力推動新農業、觀光休閒產業、防災技術、住宅改造、照顧產業及海洋產業等「生活產業」。

索書號:G155.A1 .L566 2016

《觀光學:當代轉變》

作者:林宗賢;王維靖;呂文博

出版:台北市:華都文化,2017。

「觀光」是人類追求幸福與尋求自我的方法。離開日常生活的居住地到外地旅遊,可以得到寶貴的知識與經驗,也更進一步的認識這個世界。

本書作者群皆為觀光領域的專家,除長期在大學教授觀光相關課程外,也致力於觀光領域的研究。參考國內外最新文獻,由多方觀點與不同角度切入,深入淺出的探討當代觀光的轉變與趨勢。跳脫臺灣傳統觀光學群著重在餐飲旅遊上的思維,提供一個更多元、深入的思考方式。

索書號:G155.A1 .L569 2017

《觀光導論》

作者:劉修祥;許逸萍

出版:新北市:揚智文化事業股份有限公司,2011。

國內近幾年來在健康、醫學與觀光相互結合、部落特色觀光產業發展、環境倫理、慢食運動、旅遊電子商務、無縫隙旅遊服務等議題的討論、以及活動事件觀光、影視觀光、博奕娛樂觀光、遊輪觀光與遊艇港等活動類型的發展,有許多新的思維和新的策略在蘊釀,本版增加了一些篇幅介紹之,並將內容調整為觀光的概念與推廣、觀光服務之提供、觀光活動之影響與觀光發展等三篇。

索書號:G155.A1 .L58 2011

《旅遊商品學概論》

作者:劉敦榮

出版:北京市:首都經濟貿易大學出版社,2018。

《旅遊商品學概論(第2版)》以馬克思主義的理論為依據的,以創新的科學思維論述了旅遊商品的科學內涵,澄清了市場上的模糊認識。《旅遊商品學概論(第2版)》還創造了旅遊商品學的全新結構體系。既有基本理論的創新論述,又有科學創新的實踐應用。

 《旅遊商品學概論(第2版)》主要內容包括:旅遊商品、旅遊商品文化、旅遊商品文化建設、旅遊景觀商品、觀光旅遊商品、都市旅遊商品、民俗旅遊商品、休閒旅遊商品、專項旅遊商品、旅遊設施商品、旅遊服務商品、餐飲商品、旅遊購物品、旅遊商品的持續發展等。

索書號:G155.A1 .L583 2018 c.2

G155.A1 .L583 2018

《國際旅遊文化研究》

作者:羅文青;楊紅

出版:廣州市:世界圖書出版廣東有限公司,2016。

當今世界一體化背景下,國家提出實施對外開放戰略,特別是“一帶一路”戰略,需要培養一批具有國際視野、通曉國際規則、能夠參與國際事務與國際競爭的應用型、複合型非通用語種人才。為開闊學術視野,圍繞“國際旅遊和文化”研究主題,四川外國語大學東方語學院和國際商學院的教師和研究生,根據自己專業物件國的資訊資源,經過一年時間的辛勤努力,撰寫了23篇論文,其中關於國際旅遊、國別旅遊方面的論文17篇,關於國別文化研究的論文6篇,涵蓋了對阿爾及利亞、埃及、沙烏地阿拉伯、俄羅斯、韓國、日本、越南、泰國等國家的旅遊文化方面的研究。

索書號:G156.5.H47 .G86 2016

Transformational tourism: tourist perspectives

Author: Reisinger, Yvette.

Publisher: Cambridge, MA :CAB International,c2013.

Transformational Tourism deals with the important issue of how travel and tourism can change human behaviour and have a positive impact on the world. The book focuses on human development in a world dominated by post-9/11 security and political challenges, economic and financial collapses, and environmental threats. It identifies various types of tourism that can transform human beings, such as educational, volunteer, survival, community-based, eco, farm, extreme, religious, spiritual, wellness, and mission tourism.

Call Number: G155.A1 .T723 2013

Tourism economics and policy

Authors: Dwyer, Larry. Dwyer, Wayne.

Publisher: Bristol, UK; Channel View Publications, c2010.

Tourism Economics and Policy combines a comprehensive treatment of economic concepts and applications in tourism contexts. The topics covered are those that most occupy the attention of tourism economists in research and policy areas internationally. Content includes tourism demand and forecasting; tourism supply and pricing; measuring tourism’s economic contribution using tourism satellite accounts; measuring the impacts and benefits of changes in tourism demand, contrasting Input-output and computable general equilibrium modelling; cost benefit analysis; economic evaluation of special events; tourism investment and infrastructure; tourism taxation; aviation and tourism issues, tourism and the environment (including climate change) and destination competitiveness. The text provides an excellent basis for students to appreciate the relevance of economic analysis to the solution of real life tourism issues as well as its importance for decision making by both destination managers and tourism operators.

Call Number: G155.A1 .T58917 2010

G155.A1 .T58917 2010 c.2

G155.A1 .T58917 2010 c.3

《旅遊經濟學原理》

作者:厲新建;張輝

出版:北京市:旅遊教育,2008。.

為適應旅遊業的發展要求,滿足旅遊高等教育的需要,我們根據高等院校旅遊專業的課程設置、教學目標,在國家旅遊局人事勞動教育司的主持下,集合國內旅遊高等院校的眾多專家學者,自20世紀90年代起,先后出版了系列旅遊高等院校教材。該套教材出版以來,得到了廣大院校師生和業界的普遍好評,至今仍是眾多院校的首選教材,一版再版。迄今為止,該套教材不僅為眾多院校廣泛使用,而且是規模最大、品種最多的一套高等院校旅遊專業教材。

索書號:G155.A1 .L595 2008

《海域觀光遊憩概論》

作者:劉修祥

出版:台北市: 桂魯,2006。

本書共分九章,包括:海岸與海洋觀光遊憩活動的概念和範疇;海岸與海洋觀光遊憩活動之經濟影響和環境議題;遊憩機會與遊憩體驗;遊憩衝突;容許量的概念;解說服務;休閒漁業;島嶼觀光發展規劃概;海岸與海洋觀光遊憩的永續發展等之介紹和討論。附錄部份將發展觀光條例、水域遊憩活動管理辦法、遊艇管理辦法、海洋污染防治法、水上摩托車活動基本管理原則及國家公園等海域活動發展方案等納入,並附上水域遊憩活動相關網站,方便讀者查閱,以臻完善。 本書是國立高雄應用科技大學觀光管理系劉修祥博士所著,對於專科、大學相關科系學生而言,這是一本值得採用的入門教科書,對於研究生及海域觀光相關從業人員來說亦是很好的專業參考書籍。

索書號:G155.A1 .L5899 2006

Compendium of tourism statistics

Author: World Tourism Organization.

Publisher: Madrid :World Tourism Organization.

Statistical information on tourism’s multiple facets is pivotal in advancing knowledge of the sector, monitoring progress, promoting results-focused management, and highlighting strategic issues for policy decisions. The Compendium provides statistical data and indicators on inbound, outbound and domestic tourism, as well as on the number and types of tourism industries, the number of employees by tourism industries, and macroeconomic indicators related to international tourism.

The Compendium of Tourism Statistics is a reference guide for the measurement and analysis of the tourism sector. Together with the Yearbook of Tourism Statistics, they constitute UNWTO’s main datasets and publications on annual tourism statistics.

Call Number: G155.A1 .T5896 2001

Tourism and inequality: problems and prospects

Editors: Cole, Stroma, Morgan, Nigel.

Publisher: Wallingford, Oxfordshire; CABI, c2010. 

Providing a synthesis of tourism as a source of injustice and as a means to address inequality throughout the world, this book addresses a wide range of interrelated forms of inequality and routes towards social justice. It includes relations of class, nation, ethnicity, race, gender, disability and age to social justice initiatives such as poverty alleviation, fair trade, ethics and human rights. It is a useful resource for students of tourism and tourism management, as well as industry professionals and policy makers.

Call Number: G155.A1 .T58934862 2010

Tourism and national parks: international perspectives on development, histories and change

Editors: Frost, Warwick. and Hall, Colin Michael

Publisher: London: Routledge, 2009.

In 1872 Yellowstone was established as a National Park. The name caught the public’s imagination and by the close of the century, other National Parks had been declared, not only in the USA, but also in Australia, Canada, and New Zealand. Yet as it has spread, the concept has evolved and diversified. In the absence of any international controlling body, individual countries have been free to adapt the concept for their own physical, social and economic environments. Some have established national parks to protect scenery, others to protect ecosystems or wildlife. Tourism has also been a fundamental component of the national parks concept from the beginning and predates ecological justifications for national park establishment though it has been closely related to landscape conservation rationales at the outset.

Call Number: G155.A1 .T5893489 2009

Tourism and the environment : regional, economic, cultural, and policy issue

Editors: Briassoulis, Helen. and Straaten, Jan van der.

Author: Boston: Dordrecht; Kluwer Academic Publishers, c2000.

There is a complex relationship between the environment and the development of tourism, which this book discusses in a thorough and informative manner. Specialists from several disciplines pay attention to the challenges of sustainable tourism, devoting their full attention to cultural, regional and policy issues. This is a revised edition that has been expanded to 22 contributions, with inclusion of the cultural element. All chapters have been updated to include new data and information added to the existing body of literature in the last 7 years. It includes new developments and new insights into the relationship between tourism and the environment. An invaluable sequel to the first edition.

Call Number: G155.A1 .T5895 2000

Tourism and transport: issues and agenda for the new millennium

Editors: Lumsdon, Les. and Page, Stephen.

Publisher: Boston: Elsevier, 2004.

Within the tourism field, transport research specifically related to tourism remains substantially neglected despite its dynamic role in the creation of tourist movements at different geographical scales. This volume of edited essays is a seminal study which sets out to address this neglect by examining a number of conceptual and empirical issues associated with the way multidisciplinary researchers approach the study of the transport-tourism interface. This volume has contributions from geographers, planners, social psychologists, marketers, economists and sociologists. It poses a number of key questions including: what is the scope of progress in tourism and transport research in the new millennium?; what type of research has been undertaken and has it been synthesised into a body of knowledge which researchers and practitioners can access?; have researchers adopted a common agenda to addressing conceptual issues associated with the analysis of the tourism-transport interface?; and what conceptual challenges do researchers face in the analysis of tourism and transport?

Call Number: G155.A1 .T589528 2004

Tourism consumption and representation: narratives of place and self

Editors: Anderson, Alison, Meethan, Kevin. and Miles, Steven.

Publisher: Wallingford, UK; CABI Pub., c2006.

This book addresses the practices of consumption in tourism, a major theme in the sociology of tourism. To date, most tourism analysis has tended to concentrate on the production of tourist space, and assume that tourism consumption simply mirrors the intentions of the producers. By focussing on a number of relevant sub-themes, such as age, gender, religion and sexual orientation, the chapters within this book critically examine such assumptions in terms of the interplay between the production and consumption of tourist spaces, and how patterns of tourism consumption are negotiated on an individual level.

Call Number: G155.A1 .T58963 2006

Tourism SMEs, service quality, and destination competitiveness

Editors: Haven, Claire.,  Jones, Eleri.

Publisher: Wallingford, UK; CABI Pub., c2005. 

This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. It also highlights the challenges faced by SMEs to promote destination business growth - with discussion of competitiveness, quality and standards. With its entity-relationship model of a destination, this edited collection of international papers fully explores the dynamics SMEs. Case studies from around the world also puts SMEs research into a global context.

Call Number: G155.A1 .T58978 2005

Tourism development: growth, myths, and inequalities

Editors: Burns, Peter and Novelli, Marina.

Publisher: Wallingford, UK; CABI, c2008. Cambridge, MA 

A collection of essays from scholars evaluating tourism as a means of simulating economic growth and fighting economic inequalities in poor countries. It takes a look at the successes and failures of tourism in this role, and considers why tourism as a catalyst for economic development can be a controversial device.

Call Number: G155.A1 .T59133 2008

Tourism forecasting and marketing

Editors: Song, Haiyan and Wong, Kevin Kai Fai

Publisher: New York: Routledge, c2012.

Tourism Forecasting and Marketing presents vital, up-to-date research on the latest practice and applications of tourism demand modeling and forecasting. The book addresses both econometric and time series approaches to forecasting, focusing on the concepts, model specification, data analysis, and methodologies used in day-to-day tourism planning. An international panel of practitioners and academics call on a diverse range of empirical research findings to discuss commonly used theoretical frameworks for forecasting and future directions tourism demand is likely to take.

Call Number: G155.A1 .T59185 2012

《旅遊學:原理與實踐》

作者:克裡斯·庫珀。

出版:大連:東北財經大學,2010。

《旅遊學原理與實踐》既注重同國際學術接軌,又反映我國旅遊發展與研究的現狀。書中使用的資料和例證新鮮生動,全面反映旅遊業的最新動態。非常適合本科階段的旅遊管理專業的學生研讀,同時對那些從事旅遊工作並且希望更多地瞭解旅遊業的結構、各種旅遊活動的人士,也可以通過閱讀《旅遊學原理與實踐(第4版)》對旅遊業有一個全面的認識和瞭解。

索書號: G155.A1 .T589212 2010

G155.A1 .T589212 2010 c.2

《觀光資源與地理概要》

作者:鍾任榮

出版:台北市:五南圖書出版,2013。

本書主要內容以介紹臺灣觀光資源為主,國外觀光資源為輔,以深入淺出的方式來作具體說明,章節內容包含「觀光資源概論與分類」、「世界遺產與生態旅遊」、「自然資源」、「人文資源」、「臺灣各區域觀光資源」等單元,內容充實完整,結合圖片、表格以提升學習效果。
本書能夠作為日後學習遊程規劃、導遊領隊證照考試的先修課程,透過認識各個觀光資源的重點特色、地理位置、資源內容,能有清楚的理解,並且加強記憶與實務應用。此外亦適合當作準備領隊導遊證照考試的專業用書,與學習國內遊程規劃之基礎應用書籍。
每章均附有「學習目標」、「本章彙整」、「課後練習」等單元,並在內文中補充「小常識」,以增加學習的完整性,讓知識能獲得統整與複習。

索書號:G156 .Z466 2013

The Routledge handbook of tourism and hospitality education

Editors: Dredge, Dianne., Airey, David. And
Gross, Michael J.

Publisher: Abingdon, Oxon; Routledge, 2015.

Tourism is much more than an economic sector, it is also a social, cultural, political, and environmental force that drives societal change. Understanding, responding to, and managing this change will inevitably require knowledge workers who are able to address a range of problems associated with tourism, travel, hospitality, and the increasingly complex operating environment within which they exist.

Providing a systematic guide to the current state of knowledge on tourism and hospitality education and its future direction this is essential reading for students, researchers and academics in Tourism, Hospitality, Events, Recreation and Leisure Studies.

Call Number: G155.A1 .R68 2015

Tourism management: analysis, behaviour and strategy

Editors: Martin, Drew and Woodside, Arch G.

Publisher: Wallingford, UK; CABI Pub., c2008. 

Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed. Tourism Management provides an in-depth coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programmes. Recent advances in tourism theory and research on causal history and ecological systems are used to discuss how leisure and tourism occurs. This book offers useful descriptions, tools, and examples of tourism management decision-making.

Call Number: G155.A1 .T59232 2008